The Challenge
Karratha’s commercial property market has been steadily evolving. With major infrastructure and mining projects driving population and business growth, demand for quality CBD spaces is strong, but competition is also fierce. Properties that don’t hit the right note in presentation or strategy can sit stagnant, missing the attention of both investors and owner-occupiers.
That was the case for two high-exposure commercial properties in the heart of Karratha’s CBD. Both had been listed with a different agent previously, with limited traction, despite being surrounded by anchor tenants and offering strong rental-return potential.
Dave’s Approach
When Dave Rowe took the reins, he knew a fresh approach was needed. By repositioning the properties and deploying a multi-channel marketing strategy that included direct outreach to his investor and business networks, digital campaigns, and targeted local promotion, Dave breathed new life into the listings.
The Results
Property One – Flexible Office/Retail Space
- Prime CBD location opposite Karratha Business Centre
- Neighbouring major tenants including Westpac, Ray White & 777 Pharmacy
- Strong interest from both investors and owner-occupiers
- Swift, successful sale achieved after sitting stagnant
Property Two – Fully Fitted Café Space, Unit 39/5–15 Sharpe Avenue
- Highly visible, ready-to-occupy café tenancy
- On the market with another agent for six months with no offers
- Within 10 days of Dave’s campaign: multiple offers generated
- Sold to a savvy buyer who saw long-term value
Why It Matters
These results highlight more than just good timing. They reflect the value of local expertise and a tailored strategy in a market where opportunities exist but competition is real. In Karratha, where mining investment and population growth fuel demand for commercial services, properties need to stand out to attract buyers.
The Takeaway
Results like this don’t just happen; they’re built on:
- Strategic repositioning
- Sharp market insight
- Hands-on, proactive sales campaigns
- Local knowledge that unlocks a property’s full potential
Thinking of selling in Karratha’s competitive commercial market? Don’t leave it to chance, talk to Dave Rowe.
Contact Dave Rowe
Commercial Sales & Leasing Specialist
0400 313 566
drowe@realmark.com.au